Alix Ashley Earle (অ্যালিক্স অ্যাশলে আর্ল) is an American social media personality and model who rose to popularity posting "Get Ready With Me" videos on TikTok in which she shares details of her personal life. She is known by online communities for causing products she endorses to quickly sell out, which has been dubbed the "Alix Earle effect".

Earle was born December 16, 2000, in Monmouth County, New Jersey, to Thomas "TJ" Earle, a construction magnate in Wall Township, New Jersey, and Alisa Maniaci, who is of Italian descent. Her parents met at Lynn University in Boca Raton, Florida.

In July 2008, the New York Post reported that Earle's father was having an affair with Ashley Alexandra Dupré, an escort known for her involvement in the Eliot Spitzer political sex scandal that resulted in the New York governor's resignation. Earle's parents divorced in 2013 and her father married Dupré in October of that year. Earle has a younger sister, Ashtin Earle, and three half-siblings from her father's second marriage.

Earle dated Tyler Wade, a professional baseball player for the San Diego Padres, for three months in late 2022. In November 2023, Earle confirmed her relationship with Braxton Berrios, a wide receiver with the Miami Dolphins. In October 2023, Earle spoke publicly about her struggles with an eating disorder and body dysmorphia during high school.